Never ones to miss a move, Taylor Swift's legion of loyal and adoring fans noticed her close friend Gigi Hadid doing her signature move as she walked the 2024 Victoria's Secret Fashion Show on Tuesday evening.

Swift has opened the Eras tour with her now-iconic 'Oh, hi!' routine since she started performing it in March 2023; it comprises an angled hip, a beaming smile and one hand raised in the air waving.

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Hadid, who's mother to a daughter Khai with her ex-boyfriend Zayn Malik, also gushed backstage about her 'supportive' new boyfriend, Bradley Cooper. While talking to Entertainment Tonight, the Guest in Residence founder confirmed that her beau wouldn't be in attendance but that he was watching from afar.

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'He is watching from home tonight,' Hadid explained to the outlet, adding that he was on 'dad duty' for the night. She added, 'But [he is] so supportive. And I have friends coming! So many friends.'

When asked if Swift and her NFL player boyfriend Travis Kelce would be cheering her on in the live audience, Hadid said: 'I think if they have one more night before he goes back [to Kansas City] then they will probably be cosy on the couch.

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'That's just my guess. But she will also be supporting. I can feel it,' she added.

Last night's Victoria's Secret Fashion Show marked a much-talked-about return to the brand's once-notorious runway show, which was last staged in 2018. L Brands, the former parent company of the lingerie label, cancelled the show in 2019, citing its decision to end the fashion show at the time to 'evolve the marketing of Victoria's Secret' amid declining ratings and criticism about body positivity.


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Naomi May
Digital Editor

Naomi May is a seasoned culture journalist and editor with over ten years’ worth of experience in shaping stories and building digital communities. After graduating with a First Class Honours from City University's prestigious Journalism course, Naomi joined the Evening Standard, where she worked across both the newspaper and website. She is now the Digital Editor at ELLE Magazine and has written features for the likes of The Guardian, Vogue, Vice and Refinery29, among many others. Naomi is also the host of the ELLE Collective book club.