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As Celebrities Ditch The Bling For Stealth Watches, It's Time To Find Your Own
The latest red-carpet trend sees stars swap out mega-bling for sensible timepieces set to endure. It's time to find yours.
Of late, I've noticed there's been a shift in the way celebrities and their stylists accessorise. Where once it was about wearing the rarest, the biggest, the most sparkliest diamond jewellery, a new approach has shifted to see stars like Jennifer Lawrence, Michelle Yeoh and Sarah Jessica Parker leave the bling for another time and wrap their wrist in a fabulous watch instead. Others of note include Victoria Beckham and Rihanna who have a timepiece wardrobe that hints at more than just a subtle knowledge and passion for keeping things on the clock.
For additional context, Lawrence is the face of Longines' Dolce Vita style and photographs of her on the set of the campaign fast became definitive of the quiet luxury movement, which is where a stealth watch truly finds its feet. It's no secret that a great watch can carry a great price tag, but these aren't one-season wears. Instead, they're designed for many trips around the sun with most destined to become family heirlooms. Patek Philippe's legendary campaign first launched in 1996 still puts it best. 'You never actually own a Patek Philippe...' it says, hinting that you instead pass it on to the next generation.
If the time has come for you to find your forever-favourite then look no further than this definitive edit. Whether you are looking for something timeless from Cartier, something bold and bedazzled from Breitling, a souped-up Apple smartwatch courtesy of Hermès or even a more budget-friendly timepiece to simply get your through each day (Olivia Burton nails this brief), these are 23 of the best women's watches for you to shop now:


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